Community. Culture. Content.

"The 2% Club" written in red text on a transparent background.

FOR WELLNESS FOUNDERS, FUNDERS AND BUILDERS.

What is The 2% Club?

The 2% Club is the trusted hub for women building and investing in health & wellness.

We are a community, culture, and content platform for members to access the tools, network, and information to launch, scale, and raise.

Membership includes access to our private Slack network, expert-led programming, in-person events, and virtual speaker series.

Our podcast and newsletter explore what’s next in wellness— trend forecasting, founder strategy, and expert analysis.

Overheard at The 2% Club.

Founder, Seed Stage F&B brand

The power of this group is honestly extraordinary.... I feel there is no limit on the impact this collective could have.


Private Equity Vice-President, Investor, Fitness Sector

“The community and quality of engagement in the channel, I think, is the key piece of how this is distinct.”


Founder, Pre-Seed Wellness Brand

I was totally overwhelmed by fundraising. The WGV team tore apart my pitch deck (in the
best way), and suddenly, my investor conversations started going somewhere.”


Founder, Early Stage Wellness Brand

“I would LOVE to join the next event. Thank you for organizing this! It's a much-needed space for entrepreneurs.”


Upcoming Events, Speakers & Courses

  • From Overwhelm to Order: A Guide to Hiring and Organizational Design

    From Overwhelm to Order: Hiring & Org Design with Jackie Stauffer

    Join The 2% Club for a virtual session on June 4 with Jackie Stauffer, CMO and founder, as she shares practical hiring and org design strategies from her work at Estée Lauder, Equinox, and WorldSprings.

    June 4 · 11:30–12:15 pm EST · Zoom

  • Fitness & Founders: The 2% Club Lands at Barry's Chicago.

    A Fitness & Founders Networking Event

    Join The 2% Club for a Barry’s class and private meetup hosted by Co-Founder Rachel Hirsch. Connect with wellness leaders, investors, and mentors in an energizing in-person setting.

    June 3 · 11:45am · Barry’s River North

What You’ll Find Here.

  • Network with purpose-driven leaders who prioritize authentic leadership, fostering a community of shared growth and supporting business growth.

  • Engage in courses designed for self-reflection and personal growth, empowering leaders to lead authentically and make value-aligned decisions.ription text goes here

  • Gain insights from industry pioneers who embody the “Inside-Out” philosophy, showcasing real-world impact and strategic thinking.

  • Support founders in securing capital while preserving vision integrity, ensuring growth is aligned with personal and organizational values.

  • Access 1:1 Sessions with industry leaders to support your personal fundraising and business growth needs.

    Collaborate with complementary brands and forge relationships with talented agencies and vendors.

Meet the Founders

Rachel Hirsch & Melissa Gellman Weiss are passionate wellness seekers and business leaders. They’re unified in their pay-it-forward mindset and belief in the power community to build businesses and improve people’s lives.

Portrait of a smiling woman with long hair wearing a black turtleneck sweater, against a plain white background.

Melissa Gellman Weiss is a Fortune 500 CMO and brand strategist who has led marketing at Barry’s Bootcamp, Amazon, and J.Crew. She is also the founder of RE/GEN Method, a science-backed fitness method designed for women. Melissa lives in New York with her husband, two teenage daughters, and shih-tzu named Skipper.

Smiling person with long blonde hair wearing a black top, against a white background.

Rachel is the LA-based Founder and Managing Director of Wellness Growth Ventures, a VC firm focused on seed stage, female-founded wellness businesses. She also founded and leads Empowered Yoga in Los Angeles. Rachel’s true love is likely her pup, Nala, the official mascot of The 2% Club.